StartupRealities

StartupRealities No 42 99Lines is an education publisher which produces textbooks and online courses condensing any subject into 99 sentences. Most of the sentences are quotes and metaphors, rather than theoretical explanations, as a metaphor can pack in more content in fewer words. CEO QUOTE "There used to be a big market for series like 'Marketing for Dummies' or 'Coding for Beginners'. 99Lines is different: we don't aim at beginners; our content is appropriate for all levels. We bring out the essence in a subject matter which makes it relevant for professionals as well as beginners. If you are a marketing practitioner, you need 99Lines even if you already know well almost all of the 99 lines in your area. A true expert needs to be able to quote these lines and understand them thoroughly, not only recognise them and be aware of them," said company CEO and founder Nino Limes. "In a world where time is in short supply, our content and editorial...

StartupRealities No 16 EscalateTruth Limited is a fact-checking, fact-verification and fake news filtering company that plays the role of "arbiter of truth" in media. The company's verification process does not involve judgements on matters of opinion (e.g. is Donald Trump good or bad) but flags incorrect facts, fake news and factual lies. VERIFICATION PROCESS The company's fact checking and verification process goes through four hierarchical levels:      1. ALERT An investigation is triggered either after notification by a human reader or automatically as a result of an AI algorithm (spider or bot) spotting potentially incorrect factual information in the media. Whenever a reader uses the "citation needed" label (commonly seen on Wikipedia) to tag a piece of information, this triggers an investigation by EscalateTruth.      2. POPULAR VOTE The disputed facts are put to popular vote among online readers, who are given three possible options: True...