StartupRealities

StartupRealities No 65 MakeTalesMeet is a professional editing and storytelling company which uses both human editors and artificial intelligence (AI) to fix plot discontinuities and enhance the storyline in articles, books, TV and movie plots. PRODUCT VERSIONS The free basic version is an automated algorithm that quizzes the writer with the aim of teasing out new ideas. Potentially interesting objects or characters in the story are identified by the AI and the writer gets asked questions about them, separately or in pairs of two: " What happened to the penguin and the stone? Could they be doing something else or something differently? Could the two be connected? " The basic version also identifies similar items or stories in the body of existing literature and movies and makes suggestions on creating possible references to these in the writer's plot, which leads to recursion . The premium version of MakeTalesMeet involves human editors who review the suggestions o...

StartupRealities No 24 CreativePatchwork Limited is a copywriting agency that parcels out creative projects via its online freelancing platform among groups of authors, creative writing students, professors and practitioners. The CreativePatchwork platform resembles freelancing sites such as Upwork or Fiverr but is dedicated only to creative projects and ads (commercials), which helps focus and attract in large numbers both project owners (assigners) and creative professionals. The company uses two different approaches for allocating jobs. 1) COMPETITIONS: Competitions offer a prize for a single winner. Competing creative professionals are more often men. (Research shows that males feel more incentivised by projects of a competitive nature.) 2) GROUP PROJECTS Group projects allow groups of up to 5 professionals to be formed to carry out a given task. The platform allocates an additional coffee budget for each group project (reimbursed as expenses), which makes physical meetu...