OceanAdopt offers plots of the ocean for virtual adoption
StartupRealities No 38 OceanAdopt is an environmental marketing company that offers individuals and corporations to adopt a plot in the ocean and emails them a satellite photo of their adopted plot once a year. The standard plot offered to individuals is 3x3 metres (i.e. 9 square metres in total) and the standard plot offered to corporations is 1x1 kilometres (i.e. 1.0 square kilometre, equalling 111,111 smaller individual plots). The three-metre dimensions and plots were chosen to coincide with unique identification of plots of the same size on the what3words.com website, where each 3-metre-side square is allocated a unique 3-word combination to denote its location (instead of geographical coordinates). CEO QUOTE "We cannot give you the sky because the sky would be difficult to photograph from above. But we can give you the sea. And we do. Each of our customers adopts a unique piece of the ocean," said company founder and CEO Ossian Elevson. "The photo we email t...