StartupRealities

StartupRealities No 51 FishButter is a dairy company that produces butter enriched with purified fish oil that helps compensate for the negative effects of saturated fat consumption. Fish oil contains Omega3 fatty acids (EPA and DHA) which help reduce the incidence of inflammation and cardiovascular disease . CEO QUOTE: "Butter is delicious but consuming too much of it can pose health risks even for healthy people with low levels of blood cholesterol. Many companies produce butter mixed with olive oil to mitigate these health risks. We go a step further and add purified fish oil to our butter. To mask the residual fish odour, we flavour our butter with garlic, pimento, curry and herbs - of your choosing," said company founder and CEO Finn Butler. Butter (Source: Wikipedia )

StartupRealities No 2 GingerMice Limited is a pet food company that produces flavoured live food for predator pets, e.g. ginger-flavoured mice for cats or vanilla-flavoured rabbits for dogs. Ginger-flavoured mice are produced by feeding the mice copious amounts of organic ginger tubers. Rabbits are given water with vanilla flavour, which gradually concentrates the flavour of vanilla in their flesh. The resulting animals with flavoured flesh are organic treats for pets, with flavours that are aligned with the pet owner's personal taste preferences. In addition to live pet food, the company also offers dry pet food produced in the same way but preserved (pressed and dried) for easier long-term storage. --- TasteTheFlavour  Limited (a sister company of GingerMice) is currently experimenting with growing curry-flavoured chickens and pigs for human consumption. Baby chickens (Source: Wikipedia )