StartupRealities

StartupRealities No 91 PondMapper is a geographical information systems company that catalogues and maps artificial ponds in urban environments. The company asks for a $5 dollar donation to include each garden pond in its database and on its maps. The information is used by biologists exploring aquatic and amphibian habitats, while pond photos are shared on the website and on Instagram. Each pond owner has a dedicated page on the PondMapper website where they upload current photos of their pond. CEO QUOTE "People with garden ponds really care about their ponds and are proud of their ponds. We help create a community of pond lovers, but we also give a scientific and research purpose to this community. Exploring biodiversity and species migration is a central part of what we do," said PondMapper founder and CEO Pony Mascarpone. Garden pond in California (image source: Wikipedia )

StartupRealities No 60 FlatEarthImplements is a company that produces scientific and pseudo-scientific instruments for members of the Flat Earth Society , with which they can conduct experiments in search of proof that the Earth is flat. The company's pseudo-scientific instruments (e.g. loaded gyroscopes) are more popular with Flat Earth followers than properly-calibrated instruments and therefore command higher prices. The reason for this logical contradiction is that Flat Earthers consider the pseudo-scientific instruments "untampered", while the calibrated instruments that do not support the Flat Earth hypothesis are considered "tampered". CEO QUOTES "We don't take a stance on the founding tenets of the Flat Earth movement. It goes back to ancient history and beyond - to primeval history. No one disputes their historical origins and we give them credit for their unwavering commitment to tradition." - noted FlatEarthImplements founder and CE...