OneOr100 sells food in 1 kg or 100 gram packages

StartupRealities No 109

OneOr100 is a food retailer which sells all products in packages of exactly 1 kg or 100 grams, and liquids of exactly 1 litre or 100 ml. This simplifies price comparison for customers and inventory management for store employees. The most challenging products for the company are eggs, fruit and vegetables: two medium-sized eggs of 50 grams each are glued together to form a 100-gram packaged unit; while fruit and vegetables which cannot fit the 100-gram requirement are sold chopped up and packaged.

CEO QUOTE
"The shopping experience at a regular supermarket can be quite intimidating for many customers. We make shopping simpler and more fun. Our 1-kg jumbo packages also offer significant savings, so we encourage customers who have storage capacity at home to buy in 1-kg units, which also reduces paper and plastic packaging and the impact on the environment," said OneOr100 founder and CEO Oneal Hund.

US supermarket
(image source: Wikipedia)

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